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Marketing Manager

Job Description

Company Overview
“Make genetic testing affordable to all of Vietnamese” . Our mission has always been to help people access, understand and benefit from the human genome. We want to make sure that we’re doing that for all people.
Types of genetic services available:
- Brand triSure
- Brand GenCare
- Brand GenLove

Job Description
● Manage the development and planning of the marketing strategy effectively.
● Marketing Manager (AMM) in development of all elements of the marketing mix including new product, Below-The-Line (BTL) communication and promotional strategies for new projects and launches to strengthen brand awareness & equity and ensure alignment of brand positioning.
● Design marketing campaigns that will drive both acquisition and retention for the growth.
● Analyze market positioning and target audience insights;
● Develop and analyze marketing plans on all channels;
● Monitor market trend and predict future trend;
● Manage approved budgets for marketing activities;
● Other tasks assigned by the line manager.

Requirements
● Minimum of 3 years of equivalent experience or brand communication.
● Experience in company size from 100 - 200.
● Experience in fast-moving field is an advantage

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